Instagram — Leading Comments, and Creator Experiences for all surfaces including Trial Reels and Originality.

Lyft — Led all map and cartography, redesigned Trips experience, and launched On-Time Promise policy for scheduled aiport rides.
Meta — Created Meta’s Helpdesk staff coordination and management tool to optimize time to resolve employee problems across the globe.
Nokia — Designed a modular system platform for internet engineers for high-consequence and time-sensitive network problems.
Urbancoolab — Built one of the earliest AI Design Agents for entrepreneurs, long before today’s AI wave. Also launched e-commerce and digital magazine pillars.
Compass Group — Created SHIFT, a perishable food donation product as a part of Google X, Food for Good initiative research in Toronto.
ProSiebenSat1 Games — Led UXR for S4 League to expand product market globally.
SONY Games — Conducted UXR to elevate DC Universe Online gamer experience.

HXOUSE, TheWeeknd — Art Director + Filmmaker; mentored by La Mar Taylor, Es Devlin, Vanessa Craft, MSCHF, and others who shape global culture.